When Lucky Craft introduced the Pointer series rip-baits, they set the standard by which all other rip-baits are measured. Special internal brass weights create a low center of gravity causing the Pointer to wobble and vibrate when the retrieve is stopped. The Pointer is designed to suspend 4-5 feet deep, and the same weights that create a low center of gravity also emit a fish calling vibration. Not only do the Lucky Craft Pointers have an incredible suspending action, they also have a retrieve action that can’t be found in other rip-baits. When ripped or twitched, the pointer has a “Walk the Dog” underwater action that is unique to this bait.